The aviation market has always been a cyclical one - a long-term growth trend punctuated by demand shocks that rein in investment and impact traffic. As we emerge from the longest sustained recession in 80 years, the indicators are that the global aviation market has turned a corner, with traffic returning, fuel prices falling, and the impact of new technology and business models aiding a return to profitability. However, patterns of growth have not been consistent.While emerging markets, especially in Asia and the Middle East, are strong, recovery in Europe has been weak and patchy, to say the least.